Cameron Williams work has a radically sustainable approach charged with meaning as well as cultural and ethical value.
He was selected for the fashion contest of ITS 2020 with his collection “Nuba” and won the Vogue Talents Special Mention.
Cultivating the theory of conceptual reciprocation through culture, Cameron’s work explores modern day solutions using ideologies from cultural groups and traditions. The wrapping styles of the Nuba people from Sudan, Africa, allow the carriage of objects and people while fleeing violence from government forces, heavily inspiring this collection’s cutting. The sensitivities of this organic, frugal way of dressing is contrasted with harsh inorganic textures and style references from Cameron’s experience growing up in South London’s working class environment. This collection marries the stories of internal displacement to depict a vision of a future free from cultural, ideological and physical displacement in these two contexts.
International Talent Support was launched in 2002 and throughout its history it has developed into the most highly recognized platform to showcase & support the strongest young talents on the planet. Most importantly, it created an ever-growing family supporting creativity, like branches on a tree growing in different directions, yet nurtured by the same roots. It has built an impressive Creative Archive, a unique collection tracing the history of fashion evolution. Many of the over 630 finalists were selected by top fashion brands where they now hold key positions, or have successfully developed their own lines.
Discover more about Cameron Williams ITS 2020 collection
Discover more about ITS 2020
Discover more about ITS
ITS celebrates 20 years of creativity. The launch of ITS Contest 2022 and the preview of ITS Arcademy.
17 March, 2022
Welcome to The Ark of Creativity, celebrating two decades of talent research. We have sailed for 20 years, salvaging fragments of beauty from the waters of oblivion. Our cargo is of…
The Art of Multidisciplinarity. Artist Levi Van Veluw, from ITS 2007 to global artistic recognition.
09 March, 2022
Levi Van Veluw was selected for ITS in 2007, freshly out of ARTEZ. He presented a powerful series of self-portraits for ITS PHOTO, our international photo contest at the time. His…
17 February, 2022
Luca Josi – a former professional journalists with a background in politics and a profound knowledge and passion for ancient history and art – joins the ITS Arcademy Advisory Board. He…
Fashioning Masculinities: The Art of Menswear. The V&A celebrates menswear design with its upcoming exhibition.
14 February, 2022
To say that we are living a golden age for menswear isn’t farfetched. The last decade has seen so many barriers challenged and erased, opening the door to creative explorations that…
It’s time to get into details. Up until today we’ve shared with you a vision of ITS Arcademy. We’ve showed you bits and pieces, we’ve told you about what it will…
16 November, 2021
An entirely new generation of talents that has learned to overcome barriers mastering new tools to communicate their creativity outside of the physical realm. They are fashion film savvy, gender carefree…