ITS Contest 2025 - Quotes
The links between PromoTurismoFVG and ITS Arcademy, in the name of ongoing and effective cooperation, have for years now overlapped to create various projects, enjoying mutual support in order to achieve the common goal of maximising the value of every resource capable of conveying a message of excellence.
A synergy that translates into countless opportunities for the territory to gain visibility, where discovering and learning about a place meet fashion and creativity, features that attract people to the local culture, especially in Italy, which has always stood out in the world for its quality and ingenuity. Creativity is to be the key component of an original itinerary that we are going to propose to tourists in Trieste, further connecting the city to Arcademy and Arcademy to the city, in an unbroken connection between culture and tourism promotion, to the benefit of the image of the entire region.
IACOPO MESTRONI
General Manager of PromoTurismoFVG
Being open, being welcoming, being curious and experimenting, this is how Swatch has been crossing borders in the world of timepieces, and not only.
“Borderless” is how we all should like to feel: when it comes to create, when it comes to love, when it comes to dare, when it comes to dream.
Because being Borderless is a strong choice: it goes against barriers and status quo, it implies courage and vision, generosity and transparency, taking positions and embracing diversity – until the day diversity will not be an issue anymore. Can we see borders as an opportunity, create a culture around them, celebrate their potential role as a breathing, permeable membrane? Is this a possible answer?
CARLO GIORDANETTI
CEO Swatch Art Peace Hotel
Borderless, limitless... Creativity must dare, it must be really innovative and special, as it is through this creativity that talent manages to get noticed.
Over the years, ITS has discovered many designers who went on to become the creative directors of the world's most important brands, I also wish this year's finalists to find their way to success.”
RENZO ROSSO
Chairman and Founder of OTB Group
ITS Contest 2025 - Borderless is a shift in creativity and consciousness.
True innovation comes from understanding limits; only then can we break them and forge limitless possibilities, opening new horizons. Being Borderless is about seeing the world differently, embracing diversity, and expressing what makes us human.
Fashion and accessories are more than aesthetics: they are powerful narratives of identity, culture, and emotion. This journey is not about erasing borders but expanding them, creating a future where creativity becomes a force that unites, inspires, and deepens our connection to humanity.
MATTEO BATTISTON
Chief Design Officer EssilorLuxottica