Macy Grimshaw

Rue de Mauricette

This collection is a visual interpretation of the inexorable fading of memories, the heartbreaking experience of witnessing someone we know and love, affected by Alzheimer's, slip away. Designer Macy Grimshaw sourced her grandmother’s life, imprinted into an archive of film negatives, letters and clothes, with each look in the collection inspired by a specific garment. The ephemeral nature of memory is portrayed through the physical fragility and vulnerability of paper: each look represents a different point of view of the deterioration of paper. Macy’s hope was to create beauty from an unstoppable situation. Beauty for those who have witnessed loved ones slowly fade.

ITS Creative Excellence Award 10x10x10

All finalists will receive:

€10K bursary
a 10 days creative Residency held between Trieste and signature locations of the Friuli Venezia Giulia region in Italy
10 months feature in the “Borderless” Exhibition at ITS Arcademy – Museum of Art in Fashion

Rewarding Honours powered by OTB

The OTB Group will offer a training day visit of the headquarters of OTB and Staff International will be offered to the young designers who will be able to see first-hand the production stages of the garments and accessories of the Group’s brands.

Motivation

It's wonderful to have fresh, creative minds driven by passion, curiosity, and dedication. They listened attentively, engaged thoughtfully, and asked intelligent, professional questions that inspired us even more as we shared the details of our daily work. We would love to have more opportunities for exchanges like this within the company.

Rewarding Honours powered by Swatch

SWATCH offers a unique experience in Venice, set to take place on Sunday 23 and Monday 24 March. The programme for the selected designer will begin with an exclusive workshop at the historic Palazzo Mocenigo, home to the Museum of Textiles, Costume and Perfume, with privileged access to the palace’s invaluable archives. SWATCH will then take the designer on an exclusive journey through Venice’s artistic heritage across the centuries—from the glass mosaics of the Orsoni Furnace to the luxury fabrics of the Rubelli Foundation, and the passion for modern art at the Peggy Guggenheim Collection, with the rare opportunity to meet key figures from each institution. The experience will end with an immersive visit to the history and beauty of San Giorgio Maggiore. Accommodation costs will be fully covered.

Motivation

Macy’s project has hit a few very important points of Swatch’s identity: a powerful emotional inspiration, a very creative combination of materials, design, references and thereof an interesting and touching story telling, a final result embedded with depth and lightness, surprising, intriguing, compelling. Kudos to her ability to capture our imagination, our curiosity, our hearts.

ITS Special Mention powered by Fondazione Sozzani

The winner will be hosted at Fondazione Sozzani with a solo exhibition

Motivation

The project was chosen for its very natural depiction of sexuality and femininity. The images reflect women’s bodies in an intimate way respecting their shapes and movements. This is a photographic narrative on a cultural perspective of body, sexuality, beauty, seen through the eyes of the Chinese people. Flipping through the pages of Wanqi Huang's series one can connect with the feelings, desires, fears and loneliness of younger generations in China. By shooting nudes Wanqi is calling on her own society to face this topic, by showing them the beauty, the elegance, the fragility and the poetry of the female body.

Project selection motivation

With a deep and moving connection to real life issues, the collection breathes in lightness, a subtle ironic touch, a playful styling including accessories and embracing total looks, an unexpected use of paper in its many dimensions and references, from magazines to posters to street signs and more. The project catches the essentials of a life of things long gone while exploring a feminine, somehow sweet tailoring language. A tenderly cutting edge project.

the project

project presentation

meet the designer

Photogallery