Mijoda Dajomi

Daughters of Rain

ITS Creative Excellence Award 10x10x10
Rewarding Honours powered by OTB

Designer Mijoda Dajomi’s project features a series of ''headwear artefacts'' developed to function as rainwater collection tools. Through the lens of fashion these items respond to our ongoing environmental water crisis and draw attention to the importance of rainwater as a sustainable freshwater resource that we can harness. With this collection we are carried 60 years forward into a science fiction reality where freshwater scarcity is so dramatic that an order of rainwater guardians, the “Daughters of the Rain”, has to be established. Mijoda envisions a future where rainfall will be so valuable that, whenever a storm breaks, we will all rush outside, eager to collect every drop by any means possible — even through what we wear on our bodies.

ITS Creative Excellence Award 10x10x10

All finalists will receive:

€10K bursary
a 10 days creative Residency held between Trieste and signature locations of the Friuli Venezia Giulia region in Italy
10 months feature in the “Borderless” Exhibition at ITS Arcademy – Museum of Art in Fashion

Rewarding Honours powered by OTB

The OTB Group will offer a training day visit of the headquarters of OTB and Staff International will be offered to the young designers who will be able to see first-hand the production stages of the garments and accessories of the Group’s brands.

Motivation

It's wonderful to have fresh, creative minds driven by passion, curiosity, and dedication. They listened attentively, engaged thoughtfully, and asked intelligent, professional questions that inspired us even more as we shared the details of our daily work. We would love to have more opportunities for exchanges like this within the company.

Project selection motivation

We selected Mijoda for the unique blend of storytelling, craftmanship and costume design which all together tackle such a fundamental argument, the future of our water resources. Her aesthetically beautiful dystopian view is a call to all current and future generations alike, making her millinery design not just relevant purely from a design point of view, but from a cultural one as well. It teaches us that in the current state of things, we are all called to act purposefully, regardless the field we choose for our lives.