No title

technical description

Buttoned up shirt made from parachute fabrics, featuring several cuts. Neon yellow cape with two internal functional stripes in fabric to carry the cape on the shoulders.

concept

An intimate portrayal into a progressive change in personality. Einav interpreted her transformation using the parachute as metaphor of choice. It expressed an evolution from the strict and realistic person to becoming a more easy-going, in love with the feeling of a limitless freedom. Materials therefore turned key to translate her conceptual vision into reality: leather, jersey, drill and nylon. In terms of colour white was a natural choice since it is often associated with dreams and fantasies, with a clean slate to start afresh. Communicating that sense of free her women want to identify with.

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