ITS Contest 2026
Rise and Shine

The ITS Contest 2026 Jury welcomes fashion commentator Hanan Besovic (@ideservecouture), the return of iconic Japanese fashion critic Take Hirakawa after 22 years (he attended the first two editions), and Stylist and Global Fashion Director of 10 Magazine Karen Binns. Guests of the ITS Contest Finals preview a unique exhibition at ITS Arcademy dedicated to the art of styling, EXPOSURE - The Power of Being Seen, from Harry Styles to Lady Gaga, curated by Tom Eerebout.

ITS Contest 2026

Concept

Rise and Shine is the theme that shapes ITS Contest 2026 — an invitation for young creatives to take a stand and to face the challenges and uncertainties of our time with clarity, courage, and imagination. I:C 2026 is an invitation to shine. To transform talent into action, because every spark can ignite another. To open up to different perspectives and all possibilities. Moving forward together, without fear stopping us. To challenge the present, rethink materials and forms, imagine new ways of living in a more sustainable future.

Best of

Highlights

Rise and Shine is the theme that shapes ITS Contest 2026 — an invitation for young creatives to take a stand and to face the challenges and uncertainties of our time with clarity, courage, and imagination. I:C 2026 is an invitation to shine. To transform talent into action, because every spark can ignite another. To open up to different perspectives and all possibilities. Moving forward together, without fear stopping us. To challenge the present, rethink materials and forms, imagine new ways of living in a more sustainable future.

Class of 2026

Finalists and Winners

The finalists and winners of ITS Contest 2026

Anna Maria Vescovi

Fashion designer

USA
1999

I:C 10x10x10 Award 2026
I:C OTB Award 2026

Chloë Reners

Fashion designer

Belgium
1997

I:C 10x10x10 Award 2026
I:C OTB Award 2026
I:C Jury Special Mention 2026

Darius Betschart

Fashion designer

France
2000

I:C 10x10x10 Award 2026
I:C OTB Award 2026

The Jury

The jury of ITS Contest 2026

Rise and Shine is the theme that shapes ITS Contest 2026 — an invitation for young creatives to take a stand and to face the challenges and uncertainties of our time with clarity, courage, and imagination. I:C 2026 is an invitation to shine. To transform talent into action, because every spark can ignite another. To open up to different perspectives and all possibilities. Moving forward together, without fear stopping us. To challenge the present, rethink materials and forms, imagine new ways of living in a more sustainable future.

Barbara Franchin

President, Fondazione ITS & Director, ITS Arcademy

Carlo Giordanetti

Chairman, Camera Nazionale della Moda Italiana

Orsola de Castro

Author, Activist & Creative Director, Estethica

Matteo Battiston

Chief Design Officer, EssilorLuxottica

Stefania Ricci

Director, Museo Salvatore Ferragamo & Fondazione Ferragamo

Andrea Rosso

OTB Sustainability Ambassador

Francesca Tacconi

Pitti Immagine Guest Designers Curator

Matteo Ward

CEO, Inside Out Fashion, Textiles & Home

Maximilian Raynor

Designer

Tom Eerebout

Stylist & Fashion Consultant

Valentina Maggi

Director of Creative Practice, Floriane de Saint Pierre & Associés

Serge Carreira

Director, Emerging Brands Initiative, Fédération de la Haute Couture et de la Mode

Deanna Ferretti

Founder, Miss Deanna & Co-Founder, Modateca Deanna

Sonia Veroni

Director, CKD Master, Accademia Costume & Moda

Sara Sozzani Maino

Creative Director, Fondazione Sozzani

Odunayo Ojo

Fashion Journalist & YouTuber

Hanan Besovic

Fashion Commentator, @ideservecouture

Takeharu Hirakawa

Fashion Critic & Consultant

Karen Binns

Global Fashion Director, 10 Magazine & 10 Men

Emanuele Coccia

Philosopher

Marco Sammicheli

Curator, Triennale Milano & Director, Museo del Design Italiano

The media gallery of ITS Contest 2026

PHOTOS | VIDEOS
ITS Contest 2026 launch video
ITS Contest 2026 Selections
Meet the Class of 2026
ITS Contest 2026 – Darius Betschart – Bakken
ITS Contest 2026 – Tidjane Tall – Resonance in the Room
ITS Contest 2026 – Anna Maria Vescovi – Requiem
ITS Contest 2026 – Chloë Reners – Dot dot dot
ITS Contest 2026 – Steven Chevallier – Out Rage
ITS Contest 2026 – Stan Peeters – The body is a pavilion
ITS Contest 2026 – Jamie O Grady – SubTraction. Modular Footwear for the Bold.
ITS Contest 2026 – William Palmer – The Breadwinner
ITS Contest 2026 – Yi Ding – Faded Paper
ITS Contest 2026 – Wenji Wu – Night Terrors